Yes, I’m Still Helping Creative Business Clients
It’s been a busy couple of years. I’m still working with ACT, Inc. (You probably know ACT as the college testing company). I’m in the National Programs group and help create and manage large-scale collaborations. Every week I am asked if I’m still taking on legal work. Most of the time, I have to say […]
Trademark Infringement & Brand Launch
– Comments Welcome. Get the free “No Lame Names” ebook by entering your email address at the right (Middle column, just under the video over there…). It’ll automatically redirect your browser to the PDF or start a download. Have a great weekend.
Alchemy of Ideas
— Here’s a little video on the Alchemy of Ideas. Hopefully this will shed some light on why Intellectual Property law does not care about your idea – only what you’ve DONE with your idea to bring it into the word and share it with the rest of us. Granted, I still have a lot […]
Joint Works (copyright)
No, we’re not talking about creativity that originates from prison. Nor are we talking about helping a bud roll one. — We’re talking about when at least two people work together on a creative project. — Unfortunately, “inadvertent” joint authorship happens all the time. Here’s the analysis: 1. A work is “jointly authored” automatically upon […]
Major Announcement! New FTC Toolkit and Site Compliant program – Webinar
As many of you know, the Federal Trade Commission (FTC) issued new rules relative to endorsements and testimonials. Now, if you use endorsements and testimonials in your marketing (and every marketer worth their salt does) you could be fined thousands of dollars for “deceptive” advertising EVEN IF ALL YOUR TESTIMONIALS ARE ABSOLUTELY TRUE! I’ll be […]
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