Category: Trade Secret

Brand Protection Council Membership

I want to tell you about BPCouncil (www.bpcouncil.com) a great new international organization I have recently joined and highly recommend that you check out.  They have already provided great value to me both directly and through referrals.

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BPCouncil is a dynamic international virtual community of brand protection and IP professionals. You can connect with brand owners, IP lawyers, brand protection technology providers, customs officials and other IP professionals from around the globe.

On www.BPCouncil.com you can find a wide variety of helpful resources, networking tools, in-depth news stories and more. There are also opportunities to promote your organization through speaking engagements, contributing content for the website/newsletter, discounted banner ads for members and an active job board and more. So far BPCouncil has distributed my ebook and I can’t wait to submit more material to them.

Join now and get a 15% discount off corporate membership. Be sure to write “Kevin Houchin” in the referral code space.

If you have any questions, Sarah Hein of the Member Services team will be happy to provide you with further information at SarahH@bpcouncil.com or +41-22-735-40-65.

I look forward to your becoming a part of the BPCouncil community.

This really is worth your time and money. I hope you take advantage of this offer.

Protecting your IP in Joel Comm’s TopOne Report

I’m happy to be a guest author in Joel Comm’s TopOne Report on the topic of Innovation this month.  Here’s a copy of my article (PDF) – it’s a very brief primer on intellectual property for your innovative ventures.  You can also click through to Joel’s site and sign up for a free month of the newsletter yourself.

Enjoy.

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http://www.guidingvalue.com LAUNCH!

We just launched the new Site:

www.guidingvalue.com

Check it out. Register online for the upcoming workshops, review some of the latest thinking, and give a glance to how we plan to bring legal services under the same roof with marketing services – especially if you’re planning the launch of a new company, product, or service.

eBooks

I have several ebooks I would like to publish.  I’m stating this in the blog so that any of you out there can help hold me to the pledge.

Here are the working titles:

  1. Branding & The Law: Naming Your New Company, Product, or Service.
  2. Launching your Creative Business
  3. Marketing & Intellectual Property
  4. Copyright for the Visual Artist
  5. Copyright for the Musican
  6. Copyright for the Filmmaker

I’m open to suggestions for others… just add your suggestions as comments to this post.

start-up fundamentals

Start-up fundamentals

Business law, intellectual property, brand development, and corporate communications have a very complex interrelationship.  Working with Houchin Law and Wooden Pencil simplifies these relationships by combining legal and branding expertise in the same team.

One point of contact, two integrated consulting firms.

Let us help you reach your creative business goals through:

  • Business Formation
  • Identity Design (Through Wooden Pencil)
  • Intellectual Property Planning & Protection
  • Stationery and Collateral Design (Through Wooden Pencil)
  • Web Site Development (Through Wooden Pencil)
  • Contracts & Licensing
  • Marketing/Brand Planning (Through Wooden Pencil)